Influenza Vaccine

The Challenge: Influenza is the third leading cause of death in NYC, so DCF Advertising understood the importance of delivering an effective campaign that promotes the preventative vaccine.

Our Impact: This subway and poster campaign emphasizes that the vaccine is, in fact, the best protection from influenza for higher risk groups like children, pregnant women and senior citizens. This campaign is NYC Health’s primary vehicle to encourage vaccination before flu season peaks in January, a critical move to prevent infection.